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Post Graduate Degree programme Last date of admission (cut off date) Sept 13, 2010
The Masters in Management Studies (MMS) is a two-year full time management program affiliated to the University of Mumbai
The Masters in Management Studies (MMS) is approved by the All India Council for Technical Education (AICTE).
BESIMSR offer the following specializations: Finance,Human Resources,Marketing,Information Systems,Operations
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CURRICULUM

Second Year - Third Semester

SR NO

Subject

Marks

3.0.1

International Business - University Assessment

100 UA (60)

3.0.2

Strategic Management

100

 Group - Marketing

3.1.1

Marketing Strategy - Univ. Assessment

100 UA (60)

3.1.2

Integrated Market Communications

100

3.1.3A

Consumer Buying Behaviour 

50

3.1.3B

Market Research Applications

50

3.1.4A

Sales Management and Sales Promotion

50

3.1.4B

Distribution and Supply chain Management

50

3.1.5A

Product and Brand Management

50

3.1.5B

Marketing Finance

50

Group Electives - Choose For 300 marks

3.1.6

International Marketing

100

3.1.7

Retail Management

100

3.1.8

B2B Marketing and CRM

100

3.1.9

Rural Marketing

100

3.1.10

Marketing in Non-Profit Organizations

100

3.1.11

Quantitative Models in Marketing

100

3.1.12

Marketing Audit

100

 

Total

800
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Taheri Scholarship Society’s
BES’s Institute of Management Studies & Research
(Approved by AICTE and Affiliated to University of Mumbai)
(Non – Minority Institution)
Burhani College Building, Nesbit Road, Mazgaon, Mumbai - 400010
Admission to MMS 2010-12 against Institute Level seats and Vacant Seats
Applications are invited for admission to MMS (2010-12) Post Graduate Degree programme of Mumbai University against Institute level and Vacant seats at the institute as per the eligibility prescribed by Directorate of Technical Education, Maharashtra State, Mumbai MAH-MBA/MMS-CET 2010. Application forms are available on payment of Rs 1000/- by cash at the director’s office on all days including Sunday from 11 a.m. to 3.00 p.m..

Interested candidates should contact Registrar at 65100112 / 23710855 extn 40 / 9821592700 for availability of seats
 Last date of admission (cut off date) Sept 13, 2010
  Sd/-
Director